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Course
Social Media Content Creation
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Digital Media and Creative Content
Social Media Content Creation
Curriculum
10 Sections
30 Lessons
8 Weeks
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Introduction to Social Media Platforms
3
1.1
Understanding different platforms
1.2
Trends, algorithms, and audience behaviour
1.3
What makes content successful
Content Planning and Strategy
3
2.1
Identifying your niche and style
2.2
Creating a content calendar
2.3
Branding and tone of voice for creators
Filming for Social Media
3
3.1
Using smartphones and cameras effectively
3.2
Framing, lighting, and composition
3.3
Capturing high-quality short clips
Editing for Digital Platforms
3
4.1
Editing tools and apps
4.2
Cutting, transitions, and text overlays
4.3
Colour grading and audio enhancement
Reels, Shorts, and TikTok Videos
3
5.1
Fast-paced editing
5.2
Hook creation
5.3
Storytelling in under 30 seconds
On-Camera Confidence and Presentation Skills
3
6.1
Voice control and delivery
6.2
Engaging with the camera
6.3
Building a memorable presence
Creative Storytelling for Social Media
3
7.1
Structuring short-form stories
7.2
Visual storytelling techniques
7.3
Emotion, humour, and relatability
Branding and Visual Identity
3
8.1
Colour themes, fonts, and style consistency
8.2
Profile optimisation
8.3
Creating a recognisable creator image
Content Optimisation and Posting Strategies
3
9.1
Captions, hashtags, and timing
9.2
Understanding analytics
9.3
Improving engagement rates
Final Digital Content Project
3
10.1
Plan and create a series of social content
10.2
Receive feedback and polish your work
10.3
Build content for your professional portfolio
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